January marks the first year after the acquisition of SIPLACE by ASMPT. CEO of ASMPT, WK Lee and CEO of SIPLACE, Günter Lauber speak about new challenges faced and opportunities that arise from the impending global outlook, as well as the emerging trends in the SMT industry regarding the LED market in which both companies can leverage on with the integration to ultimately achieve "Together #1".
 
For the video with WK Lee, please click here.
For the video with Günter Lauber, please click here.
 
COO of SIPLACE, Günter Schindler speaks about the operational changes in SIPLACE, post-acquisition and how SIPLACE has benefited from the strengths of ASMPT with regards to their buying power, exchanging best practices and developing joint R&D projects.
 
For the video with Günter Schindler, please click here.
 
Head of SIPLACE CRM, Ray Bruce speaks about the overall global outlook and different challenges faced for current and burgeoning world markets in the SMT industry and how SIPLACE is able to capitalise on these markets to achieve its objective of "Together #1".   
 
For the video with Ray Bruce, please click here.
 
SIPLACE Product Marketing Manager, Bernhard Fritz speaks about the importance of usability and with the challenges faced by the difficulty of finding skilled operators worldwide and how SIPLACE is adapting to these challenges by simplifying the user interface with audio and visual cues in order to improve the usability of SIPLACE machines.
 
For the video with Bernhard Fritz, please click here.
 
For more information, please contact us at siplace.sg@asmpt.com.